Saudi National Day office celebration
A vertical video of SIMA’s Saudi National Day office celebration, set to background music.
I filmed and edited it.
View on TikTokAll work
SIMA
Product photography, short-form video, and a marketing plan in development for a corporate gifts company.
SIMA provides corporate gifts, promotional products, and customized branded items for businesses. I contribute content and marketing work alongside the team.
My contribution
- Photography: I take the product photographs and edit them in Adobe Lightroom, for social posts, catalogues, and designer mockups.
- Short-form video: two TikTok videos, filmed and edited by me.
- Marketing plan: developed mainly by me, with input from the marketing team.
SIMA’s graphic designers use the photographs to create the finished campaign artwork, including AI-assisted enhancements, backgrounds, layouts, and added text.
Current status
Ongoing since September 2026. Both TikTok videos and some campaign images are published; photography continues.
Pink U-nomi mug set
Acrylic display
Tote bag
Pink October
Pink October desk arrangement
A vertical video showing me arranging Pink October products on my desk. The published TikTok version includes music.
I set up a tripod, filmed myself, and edited the video.
View on TikTokPink October campaign posts
One Pink October campaign example, using a single set of product images across TikTok, Instagram and LinkedIn.
Photography and Lightroom editing by me; I also modelled in some images. SIMA’s designers produced the final artwork with AI-assisted enhancements and added text. The marketing team wrote the caption and published the post.
View TikTok photo slideshowView Instagram carouselView LinkedIn postThe same image set was also used for an Instagram carousel and a LinkedIn post.
Completed so far, and still in development:
Completed planning work
- Situation analysis
- Target audience definition
- Marketing objectives
- Competitor analysis
In development
- Brand positioning, strategy and tactics
- Budget, resources and implementation planning
- KPIs and evaluation
- November 2026 content calendar